WTF is pre-covery?

Before employees start working at SevenRooms, a global guest experience and retention platform for the hospitality industry, they are automatically provided two weeks paid time off by their new employer.

The initiative, called Fresh Start, is part of the growing “pre-covery” trend — a term to describe an acknowledgment that employees must recharge before beginning a new challenge to avoid burnout.

Some professionals believe it can be a protective layer between success and failure. “The best organizations have realized employees can’t run at 100% for 100% of the time,” said Brian Kropp, group vice president and chief of research for Gartner’s HR practice. “We have to create time for breaks, moments of rest and recovery. The best organizations are increasingly thinking about ‘pre-covery.’”

This article was first published on DigiDay’s future-of-work platform, WorkLife, in August 2022 – to read the complete piece, please click HERE.

Published by

Oliver Pickup

Multi-award-winning writer, content editor, ghostwriter, and TV and radio commentator (and occasional illustrator), specialising in technology, blockchain, startups, business, sport and culture. Founder of Pickup Media Limited. Interviewer of death row prisoners, legendary athletes, influential leaders, tech trendsetters, and cultural pioneers. By-lined in every English newspaper. Contributor to dozens of multinational publications.

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