Meetings culture for hybrid workers is broken, according to recent reports and analyses. Some 43% of 31,000 workers polled from across 31 countries by Microsoft earlier this year said they don’t feel included in meetings. Some organizations are turning to the metaverse to make meetings more engaging. But can that really be the answer long term?
Despite its current low level of capability, numerous organizations have embraced the metaverse for meetings and not just for novelty value. One such business is Battenhall, which has created working spaces for employees in Meta’s Horizon Workrooms — a virtual reality meeting space it has developed — and an online game platform Roblox. “Meetings are one of the things that [the metaverse] is particularly useful for right now,” said London-based founder and CEO Drew Benvie.
For the last ten months, Benvie has used weekly team meetings in the metaverse. “Staff members reported that it increases feelings of togetherness for those working from home over traditional phone calls or video meetings,” he said. “While the metaverse is generally considered to be in its infancy … it makes Zoom calls feel prehistoric.”
Moreover, it’s what many workers want, especially younger cohorts. So finds Owl Labs’ new State of Hybrid Work report, which polled over 2,000 full-time U.K. employees. Indeed, 42% of 18- to 24-year-olds said they want an office metaverse, and a further 23% would be keen to work in VR.
However, plenty of skeptics lurk. “I don’t think the metaverse will solve any of the issues [around engaging remote workers],” said Ariel Camus, founder and CEO of Microverse, a school that trains software engineers. “In fact, I think it will create new problems because there are new technological barriers for people to join and participate as equals in meetings.”
The full version of this article was first published on DigiDay’s future-of-work platform, WorkLife, in October 2022 – to read the complete piece, please click HERE.