WTF is ‘hotelification’ and how can companies cash in on the workplace trend?

If you’ve never before heard of “hotelification,” you might think it sounds like a workplace provider’s take on a famous Red Hot Chili Peppers album — and perhaps that’s a pretty accurate description. Joking aside, here follows an explanation about what it is and why it matters without referring to popular U.S. rock bands.

What exactly is workplace hotelification?

“The ‘hotelification’ [the repositioning of residential, retail and office space] of the workplace is here,” declared Tim Oldman, founder and CEO of Leesman, which measures and analyzes employee workplace experience for organizations globally, in a recent WorkLife article. “Employees will treat offices differently because they are using them nomadically, booking in for a conscious stay,” he explained. “As such, they need to be beacons of warmth and hospitality to motivate them to come.”

This article was first published on DigiDay’s WorkLife platform in March 2022 – to continue reading please click here.

Published by

Oliver Pickup

Multi-award-winning writer, content editor, ghostwriter, and TV and radio commentator (and occasional illustrator), specialising in technology, blockchain, startups, business, sport and culture. Founder of Pickup Media Limited. Interviewer of death row prisoners, legendary athletes, influential leaders, tech trendsetters, and cultural pioneers. By-lined in every English newspaper. Contributor to dozens of multinational publications.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s