Go Flux Yourself: Navigating the Future of Work (No. 7)

TL;DR: July’s cheery (!) Go Flux Yourself considers the end of knowledge and culture as we know it thanks to artificial general intelligence, technology-induced ‘relationship decay’, HR dissonance, and the breathtaking beauty of human skill …

Image created on Midjourney with the prompt “a massive meteor with an evil AI face about to crash down on Earth while ignorant people look at their smartphones in the style of an Edvard Munch painting”

The future

“The realisation of artificial general intelligence would be like a meteor coming down from above, stopping culture and knowledge as we know it.”

These are the words of warning from Gerd Leonhard, the German futurist with whom I have collaborated a few times, fortunately. Back in 2018, Gerd – a former musician who studied at Boston’s Berklee College of Music (he has a brilliant story about how jazz trumpeting great Miles Davis visited and played just one note that had all the students spellbound) – invited me over to the south of France to shape and sharpen his messaging around the brawl, as he saw it, between humans and tech. 

Gerd published Technology vs. Humanity a couple of years earlier, but with things moving quickly, he engaged me to keep things fresh. He is always worth listening to and learning from, and I’m grateful that we have continued the conversation over the years – before, during, and now after the coronavirus pandemic. We caught up again recently, earlier in July, after Gerd delivered a hard-hitting webinar from which the above line comes. (I recommend you to watch the 41-minute talk here.)

As an aside, I had a good cackle at this dark cartoon Gerd used in his talk, too.

Back to the meteor idea, which is a twist on the 2021 apocalyptic political satire and black comedy Don’t Look Up, starring Leonardo DiCaprio. Last year Gerd produced a short film called Look Up Now.

Imagine a meteor hurtling towards Earth, not of rock and ice, but of silicon and code. This celestial body doesn’t threaten our physical existence but rather our monopoly on knowledge and intellect. This is Gerd’s stark vision of artificial general intelligence (AGI).

“We thought the idea of the asteroid hitting the earth would be good for the idea of AGI,” he tells me. “Because AI – and intelligent assistants (IA) – by itself is a big change, but it’s not existential in the sense of fundamentally changing everything. But a machine that would be generally intelligent that could surpass us in every possible cognitive job would be like an asteroid hitting us because it would basically be complete unemployment afterwards except for physical jobs.”

This looming “knowledge meteor” isn’t just a hypothetical scenario for the distant future. It’s a reality actively pursued by some of the world’s most powerful tech companies. As Gerd notes: “The biggest business ever is to replace humans with machines.”

The race towards AGI – or the singularity, or superintelligence, depending on your preferred phraseology – represents a seismic shift in human history that could redefine our role in the world. Yet, as with the fictional comet in Don’t Look Up, there’s an alarming lack of urgency in addressing this existential challenge. 

While governments and regulatory bodies are beginning to grapple with the implications of AI, their efforts often fall short of the mark. For instance, the UK’s recent pledge to “get a handle” on AI lacks clear definitions and concrete action plans. 

Meanwhile, the drive to dominate AI development continues unabated in the United States, with Donald Trump’s team planning a “Manhattan Project on AI”, according to a Washington Post report in mid-July. This plan includes creating industry-led agencies to study AI models and protect them from foreign powers, with a section ominously titled “Make America First in AI”.

The original Manhattan Project, started during World War II, led to the production of the world’s first nuclear weapons. “If we started a Manhattan Project for AI, we’re essentially saying you have unlimited resources, unlimited freedom, and no moral constraints,” says Gerd. “It’s inviting all the mad scientists who just want to build whatever they can without any consideration for ethical and moral issues.”

Certainly, the historical parallel is chilling, reminding us of the unforeseen consequences that can arise from unbridled technological advancement. Who, Gerd asks, will serve as humanity’s “mission control” in this high-stakes environment? There’s no clear answer. 

Unlike previous existential threats like nuclear weapons or climate change, AGI development is largely driven by private companies motivated by profit rather than public interest. Indeed, arguably the most influential person in this space, OpenAI’s CEO Sam Altman, has the motto “No one knows what happens next” above his desk – as I pointed out in January’s inaugural Go Flux Yourself.

The financial incentives driving AI development are enormous, creating what Gerd describes as “a huge temptation to rush ahead without considering the consequences of building something larger than us”. This sprint towards AGI is particularly concerning, given the potential implications. An entity that “knows everything about everybody at any given time and combines that in a digital brain of an IQ of one billion,” Gerd argues, “cannot possibly end well for us.”

It’s important to stress that my Swiss-based friend is not arguing against all AI development. He distinguishes between narrow AI or “intelligent assistants” and AGI. The former, he believes, can be “extremely useful for businesses like better software, offering us powerful solutions, more efficiency”. The latter – a general intelligence surpassing human capabilities across the board – poses existential risks.

This nuanced view is crucial as we navigate the future of AI. It’s not about halting progress but about directing it responsibly. Hence why the Manhattan Project on AI, which would likely trigger an arms race, is bad news for humanity.

“The wolf you feed is the wolf that wins,” points out Gerd. We have to feed the right wolf, and must prioritise human values alongside technological progress. It’s incredibly challenging, of course, and requires meaningful collaboration between policymakers, AI researchers, ethicists, and business leaders. But by developing a shared understanding of AI’s potential and pitfalls, we can craft regulations that foster innovation while protecting society’s interests – before it’s too late.

The present

While the aforementioned meteor is not yet in our orbit, thankfully, there are plenty of examples of how technology other than AGI is negatively impacting our lives. Last month, I wrote about the rising “loneliness epidemic”

Shortly afterwards, I interviewed Eric Mosley, CEO of WorkHuman, who offers a stark image of the current business landscape, where the fabric of workplace relationships is fraying badly.

“What is obvious to everyone is that the less you interact with people physically, the more destructive that is to the relationship capital and the relationship infrastructure in companies,” the Boston-based Irishman says. This decay in social connections isn’t just a fleeting trend – it’s a fundamental shift that threatens the foundations of corporate culture.

The pandemic-induced shift to remote work initially rode on the coattails of pre-existing relationships. However, as Eric continues: “Now we’re years into this and have a much more prevalent work-from-home culture. Relationship decay is real, and culture is affected by that.”

That phrase, relationship decay, is perfect for revealing how rotten things are – at work, and elsewhere. Yet the erosion of workplace bonds manifests in subtle yet profound ways. The casual conversations before and after meetings, the impromptu chats by the coffee machine – these seemingly insignificant interactions are the lifeblood of a vibrant business culture. 

In their absence, we’re left with what Eric describes as a sterile, transactional work environment. “You join a Zoom call, conduct your business, then disconnect and retreat to your pathetic little kitchen for tea. There’s no genuine interaction – it’s a cycle of isolation.”

The cumulative effect of these missed connections is staggering. “You have to understand the compounding effect of that difference across thousands of company interactions over years,” Eric warns. “It adds up to a profound difference.”

This relationship decay has given rise to a new breed of employee – the “mentally transient” worker. These individuals, lacking strong ties to their colleagues or a sense of community, are merely going through the motions.

Yet, herein lies a paradox that HR professionals must grapple with. Despite the obvious detrimental effects of reduced physical interaction, employees continue to push for more remote work options. Eric describes this as a “complete dissonance and disconnect between the reality of what that results in and the desire of companies to counteract it”.

This dissonance presents a significant challenge for HR leaders. How do you balance the desire for flexibility with the need for meaningful workplace connections? The solution lies in reimagining the office as a hub for collaboration and community-building rather than a mandatory daily destination.

As businesses grapple with these shifts in workplace dynamics, we must also be mindful of unintended consequences in other areas. This last week, I interviewed Nicola Millard, Principal Innovation Partner at BT Group, for a piece previewing the London version of Digital Transformation EXPO (where I’ll be on stage again in October). She highlights an emerging trend that parallels the workplace disconnect, “shadow customers” – people who lack the confidence or ability to navigate digital platforms. 

She exemplifies this through her personal experience, acting as a digital proxy for her 86-year-old Mother. While her Mum can make telephone calls, Nicola handles all online interactions, from shopping to managing accounts, effectively becoming the “customer behind the customer” in an increasingly digital world. 

As businesses increasingly shift towards digital channels, they risk alienating a segment of their customer base that needs more confidence or ability to navigate these platforms.

This trend reminds us that we must not lose sight of the human element in our rush to embrace digital transformation. Just as some employees struggle with a fully remote work environment, some customers may feel left behind by purely digital interactions.

The parallel between these two trends is striking. In both cases, there’s a risk of losing vital connections – whether it’s between colleagues or between businesses and their customers. And in both cases, the solution lies in finding a balance between digital efficiency and human touch.

The past

In the recent past – i.e. in July – I’ve written or spoken for a variety of clients about the future of insurance, the future of education, and the future of the workplace. It’s been a fun, productive month. I even began a new column for Low No Drinker Magazine, called Upper Bottom – the same as the weekly sobriety podcast I began almost exactly six months ago.

But I’ve also found time to enrich myself with art and culture. I took my family to the Summer Exhibition at the Royal Academy in London, which I hope will inspire them. I also snook off solo on a Monday afternoon to catch the Beyond the Bassline exhibition at the British Library before it closed. 

The latter chronicled 500 years of black British music, and writing about it now makes me think again about Gerd’s story of Miles Davis playing one note with such haunting quality that it made it so memorable. 

I’m optimistic that human skills will always be valued more than technological achievements. The Paris Olympic Games, which are in full flow now, are an important reminder that there is breathtaking and life-affirming beauty to be found in people going faster, higher, and stronger – as per the Olympic motto, Citius, Altius, Fortius.

Three years ago, the organisers added another Latin word for the Tokyo Games: Communiter. It translates as “together”. In this mad and increasingly often bad world, we need that togetherness more than ever.

Statistics of the month

  • While executives push for return-to-office mandates, 48% of managers admit that their teams are more productive when they adopt hybrid work (Owl Labs’ annual State of Hybrid Work study).
  • Remember the Great Resignation? This is worse. Over a quarter (28%) of the 56,000 workers surveyed said they were “very or extremely likely” to move on from their current companies. In 2023 that figure stood at 26%, and at 19% in 2022 (PwC).
  • Two-thirds (66%) of the UK workforce do not feel their work environment allows them to partake in self-care and look after their well-being (People Management).

Stay fluxed – and get in touch! Let’s get fluxed together …

Thank you for reading Go Flux Yourself. Subscribe for free to receive this monthly newsletter straight to your inbox.

All feedback is welcome, via oliver@pickup.media. If you enjoyed reading, please consider sharing it via social media or email. Thank you.

And if you are interested in my writing, speaking and strategising services, you can find me on LinkedIn or email me using oliver@pickup.media

Go Flux Yourself: Navigating the Future of Work (No. 1)

TL;DR: This month’s Go Flux Yourself includes thinking like badgers, rogue chatbots, American presidents snogging, productivity problems, return-to-office mandates, and AI leaders admitting they don’t know “what happens next” – but not in that order … 

Image created on Midjourney with the prompt “a Henri Bonnard-style painting set in the New Forest in England with badgers, remote workers, Joe Biden and Donald Trump kissing, and lonely males looking at their smartphones”

About this newsletter

A warm welcome to the first edition of a rude-sounding-yet-useful newsletter for business leaders striving to make sense of today and be better prepared for tomorrow.

Below is a summary of what I hope to offer with Go Flux Yourself (with luck, a memorably naughty pun on “flux”, meaning continuous change, in case it requires an explanation).

“Master change and disruption with Oliver Pickup’s monthly future-of-work newsletter: insights and stories on transformation, curated by an award-winning, future-of-work specialist.”

I’m a London-based technology and business communicator – I write, speak, strategise, moderate, listen, and learn – and you can find more about me and my work at www.oliverpickup.com.

At the end of every month, I serve up insights, statistics, quotations and observations from the fascinating and ever-changing future-of-work space in which I operate. 

Every month, the Go Flux Yourself newsletter will have three sections:

  • The future – forward-looking, regarding challenges and opportunities.
  • The present – relevant news, eye-catching examples. glimpses of upcoming challenges and opportunities.
  • The past – lessons from yesterday that might help leaders tomorrow.

The most important thing is to get fluxed, and change. “He that will not apply new remedies must expect new evils, for time is the greatest innovator,” wrote Francis Bacon almost 400 years ago (in 1625).

The future

“No one knows what happens next.” Especially badgers.

The above, rather alarmingly, is the sign/motto above Sam Altman’s desk (without the bit about badgers – more on them later), as revealed in a panel session, Technology in a Turbulent World, at the World Economic Forum’s annual meeting in snowy Davos. 

It reeks of faux justification and diminished responsibility for possible humanity-damaging mistakes made by the co-founder and CEO of Microsoft-backed OpenAI, arguably the world’s most important company in 2024.

Fellow panellist Marc Benioff, chair and CEO of Salesforce, stated: “We don’t want to see an AI Hiroshima.” Indeed, “no one knows what happens next” echoes Facebook’s original – and poorly aged – mantra of “move fast and break things” that was adopted by Silicon Valley and the wider technology community. But at what cost? Can the capitalists curb their rapaciousness? Well, what’s to stop them, really? They can stomp on the paper tigers that currently stand against them. (I’m going to be writing and speaking about this more in February.)

The United Nations secretary general, António Guterres, clarified his feelings at WEF and argued that every breakthrough in generative AI increases the threat of unintended consequences. “Powerful tech companies are already pursuing profits with a reckless disregard for human rights, personal privacy, and social impact,” said the Portuguese. But he strikes the same tone when talking about climate change, and his comments, again, are falling on seemingly deaf ears. Or at least greed for green – the paper kind – outweighs concerns for humanity.

A few days earlier, on January 9, Scott Galloway, professor at New York University Stern School of Business, and Inflection AI’s co-founder Mustafa Suleyman (former co-founder of DeepMind), asked: “Can AI be contained?

Galloway pointed out that given there are over 70 elections around the globe in 2024 – the most in history – there is likely to be a “lollapalooza of misinformation”. And that was before the deepfake of Joe Biden snogging Donald Trump, which was on the front page of the Financial Times Weekend’s magazine on January 27 (see below). 

The provocative American entrepreneur and educator also pointed out that AI will likely increase loneliness, with “searches for AI girlfriends off the charts”. How depressing. But the recent example of a Belgian man – married with two children – killing himself as his beloved chatbot convinced him to end his life for the sake of the planet is evidence enough. 

In a similar vein, delivery firm DPD disabled part of its AI-powered online chatbot after it went rogue a couple of weeks ago. A customer struggling to track down his parcel decided to entertain himself with the chatbot facility. It told the user a joke, when prompted, served up profane replies, and created a haiku calling itself a “useless chatbot that can’t help you”. What would Alan Turing think? 

Anyway, Galloway also noted how the brightest young minds are not attracted to government roles, and it’s a massive challenge (not least when top talent can earn much, much more at tech firms). (As an aside, I interviewed Prof G a couple of years ago for a piece on higher education, and he called me “full of sh1t”. Charming.)

Meanwhile, Suleyman discussed job destruction due to AI advancement. He predicted that in 30 years, we will be approaching “zero cost for basic goods”, and society will have moved beyond the need for universal basic income and towards “universal basic provision”. 

How this Star Trek economy is funded is open to debate, and no one has a convincing solution, yet. (Although Jeremy Hunt, who was on the panel in Davos with Altman, Benioff, et al, might not be consulted. The chancellor revealed that his first question to ChatGPT was “is Jeremy Hunt a good chancellor?” The egoist queried the reply – “Jeremy Hunt is not chancellor” – without, even now, realising that ChatGPT’s training data stopped before his appointment.)

Further, the absence of trust in government – as per the latest Edelman Trust Barometer (which has the general population in the UK (39) and the US (46) well below half, and both down on the 2023 figures) – and increasing power of the tech giants could mean that the latter will act more like nation-states. And with that social contract effectively ripped up, and safety not assured, chaos could reign. Suleyman talked about the “plummeting cost of power”, and posited conflict can be expected if actual nation-states can no longer look after their citizens, digitally or physically. The theme of prioritising trust is a big one for me in 2024, and in January a lot of my writing and speaking has been founded upon this topic.

If “no one knows what happens next”, leaders must educate themselves to broaden their scope of understanding and be proactive to get fluxed. The words of 18th-century English historian Edward Gibbons come to mind: “The wind and the waves are always on the side of the ablest navigator.”

Certainly, I’ve been busy educating myself, and have completed courses in generative AI, public speaking and podcasting, to help me achieve my 2024 goal of being more human in an increasingly digital age. This time next month, I’ll be able to share news about a (sobriety) podcast and also a thought-leadership business I’m launching in February.

The present

A couple of weeks ago, judge Robert Richter dealt a blow to those in the financial services industry – and possibly beyond – hoping to work fully remotely. He ruled against a senior man­ager at the Fin­an­cial Con­duct Author­ity who wanted to work from home full-time, find­ing the office was a bet­ter envir­on­ment for “rapid dis­cus­sion” and “non-verbal com­mu­nic­a­tion”.

The landmark case will have been closely watched by other employers considering return-to-office mandates. The judge found that the financial watchdog was within its rights to deny Elizabeth Wilson’s request, stating there were “weak­nesses with remote work­ing”. Poor Elizabeth; like badgers, all she wants is to be at home without disruption.

Judge Richter wrote in judgement: “It is the exper­i­ence of many who work using tech­no­logy that it is not well suited to the fast-paced inter­play of exchanges which occur in, for example, plan­ning meet­ings or train­ing events when rapid dis­cus­sion can occur on top­ics.

He also poin­ted to “a lim­it­a­tion to the abil­ity to observe and respond to non-verbal com­mu­nic­a­tion which may arise out­side of the con­text of formal events but which non­ethe­less forms an import­ant part of work­ing with other indi­vidu­als”.

It will be interesting to see how this ruling impacts the financial services industry especially. It feels like a big blow to those operating in this area, and solidifies the notion that firms are rigidly not keeping up with the times. Will this trigger an exodus of top talent?

Leaders believe that productivity lies at the heart of the workplace debate – but should it? The old maxim that “a happy worker makes a productive worker” springs to mind. One comes before the other. With this in mind, I enjoyed participating in a roundtable hosted by Slack and Be the Business, atop the Gherkin in the city of London, that discussed how better communication delivers the most significant wins regarding productivity for small- to medium-sized businesses in the UK. 

The session coincided with new research examining how SMBs can overcome stagnation in 2024. Of the many interesting findings, these were the most compelling for me: Poor management was the top internal barrier to growth, highlighted by over four in ten (45%). This was followed by: Poor communication and lack of collaboration (38%); Lack of motivation (36%); and Employee burnout (33%).

Clearly, whether working in the office or not, communication and collaboration go hand in hand, and these have to improve – for everyone’s sake, with the UK languishing at the bottom of the G7 productivity rankings. 

As the roundtable chair, CEO of Be the Business Anthony Impey, noted, a 1% increase in the UK’s productivity will boost the economy by £95 billion over five years.

The past

Here come the badgers, finally. 

This month, I enjoyed a weekend spa retreat in the New Forest, close to Lymington, where – ironically – the aforementioned Gibbons served as a member of parliament in the 1780s. I stayed five miles due north in Brockenhurst and enjoyed strolling in the countryside, marvelling at deer and wild horses. I was fascinated to learn the (alleged) etymology of Brockenhurst stems from the Celtic for “badger’s home” with the black-and-white nocturnal creatures having been common residents for centuries. 

I was informed that the badgers have, over the years, built an underground tunnel that stretches from Brockenhurst to Lymington. Human attempts to block the way, and collapse the tunnel, have come to nought. The badgers are resilient and inventive, they will always dig around obstacles, and make new tunnels. It struck me that we should all be more like badgers.

Statistics of the month

  • Only 8% of European businesses have adopted AI, whereas the number is over 50% in the United States, according to Cecilia Bonefeld-Dahl, Director General of DIGITALEUROPE.
  • Cisco’s 2024 Data Privacy Benchmark Study shows more than one-quarter of organisations have banned the use of generative AI, highlighting the growing privacy concerns and the trust challenges facing organisations over their use of AI.
  • O.C. Tanner’s 2024 Global Culture Report revealed that less than half of UK leaders (47%) consider their employees when deciding to enact business-wide changes. And just 44% seek employee opinions as changes are rolled out.

Stay fluxed – and get in touch! Let’s get fluxed together …

Thank you for reading Go Flux Yourself. Subscribe for free to receive this monthly newsletter straight to your inbox.

All feedback is welcome, via oliver@pickup.media. If you enjoyed reading, please consider sharing it via social media or email. Thank you.

And if you are interested in my writing, speaking and strategising services, you can find me on LinkedIn or email me using oliver@pickup.media